7 Amazon Listing Optimisation tips to help you ‘Sell More’! | ANTS Digital

Do you spend a lot of time working on your Amazon listing optimisation?

 It’s no secret that having a compelling product listing is essential to attract more buyers. Amazon being the world’s greatest eCommerce portal, with a customer base of more than 310 million, it is the place to be, for any online sellers. 

 Amazon can upsurge your profits to a significant number if leveraged the right way.

 The real challenge while creating your perfect product listing lies in ‘getting found’. The task may seem to be never-ending, but if you are aware of the basics of optimisation, it should be a ball game to get that product listing perfect!

 With Amazon surpassing Google in terms of product searches, amazon SEO services have started to garner more attention than ever.

 To make the most of selling on Amazon, you need to put your best foot forward. Until and unless your amazon listing optimisation is with the right keywords, it is unlikely to appeal the customers and the search engines.


Following are 7 tips on amazon listing optimisation:
1. Mobile Optimisation: Almost 70-80% of buyers access amazon on mobiles. So, ensure your product listing, as well as the quality of your product images, is optimized for mobile devices.

 2. Use Keywords: Conduct keyword research to look for patterns the visitors are using for a product. Include them in your listing to make it easily searchable.

 3.Self-explanatory Product Title: The product title is one of the essential parts of a listing. Visitors will be persuaded to click on your listing if the title conveys the gist about the product in the most precise way possible.

 4.Use Bullet Points: Bullet points give a quick read-through about your product’s details. Try to incorporate at least five bullet points that mention the most important features of your product.

 5.Compelling Product Description: The product description must be detailed and compelling enough to convert your prospects into customers. Try to combine each product feature with its benefit. Customers find it easy to narrow their purchase decision if they know the benefits of owning a product.

 6.Use high-quality clear images: A high-quality, clear image tends to attract more eyeballs than ordinary ones. Zoomable pictures that reveal the intricate details of a product will be difficult for the buyers to resist.

 7.Work hard on Product Reviews: To get a genuine idea about the quality of a product, many customers turn to product reviews. Experiences shared by existing customers reveal a lot about the product. So, try to keep them positive.

 With the above tips, you will be able to get the most out of your amazon listing optimisation.

 Using amazon SEO services for optimized product listing will go a long way in bringing you genuine sales to cater to your buyers and the search engines in a smart way!

AUTHOR: Riddhima

Comments

  1. PriyaJuly 26, 2020 at 12:13 AM

    Big thumbs up for the great information you have shared through this answer.

    ReplyDelete

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